AI cold email and the MCP server

AI SDRs, running cold email from Claude, and what MCP changes for outbound.

Two paths from a prospect list: a hands-off AI SDR, and an AI sequencer the rep still drives.

AI Cold Email

AI SDR vs AI Sequencer: What They Are and Which One You Need

AI SDRs automate the whole prospecting job. AI sequencers run the cold email and keep you driving. What each one does, and which your team actually needs.

7 min read

Incoming cold email replies sorted by AI into positive, negative and out-of-office.

AI Cold Email

AI Reply Handling for Cold Email Inboxes

AI reply handling sorts cold email responses by intent, surfaces the hot ones first, and drafts answers. What it does well, and where a human still wins.

4 min read

A trigger signal flowing into an AI agent that drafts and sends timely outreach.

AI Cold Email

Signal-Based Outbound with AI Agents: A 2026 Playbook

Signal-based outbound reaches prospects when something changes, not on a six-month-old list. How AI agents spot the trigger and act on it in cold email.

5 min read

A template merge field beside an AI-written line that shows real understanding of the account.

AI Cold Email

AI Personalisation vs Template Variables in Cold Email

Template variables swap in a name. AI personalisation writes a relevant line. What each really does in cold email, where each helps, and how to use both.

4 min read

Three camps of AI SDR software ranked by how much control the rep keeps.

AI Cold Email

Best AI SDR Software in 2026: How to Choose, Not Just a List

AI SDR software falls into three camps. How to tell them apart, what actually separates good from bad, and how to pick the one that fits your outbound.

5 min read

A day of cold email run from Claude: connect, build, launch, watch, reply.

AI Cold Email

AI Cold Email Workflow with Claude Code: A Practical Tutorial

A practical walkthrough of running cold email from Claude over MCP: connect HotHawk, build and launch a campaign, watch variants and work replies by asking.

4 min read

An AI assistant calling the tools inside a cold email platform over MCP.

AI Cold Email

MCP for Cold Email: What the Model Context Protocol Does

MCP lets an AI assistant operate your cold email tool directly instead of describing the steps. What the Model Context Protocol is and why outbound cares.

4 min read

Claude Code and Cowork as two front doors into the same HotHawk MCP tools.

AI Cold Email

Claude Code vs Cowork: The Differences for Sales Teams

Claude Code is built for developers in a terminal. Cowork is a desktop agent for non-technical work. Which one a sales team should use to run cold email.

4 min read

An AI SDR taking on the repetitive prospecting tasks while a human keeps the judgement.

AI Cold Email

What Is an AI SDR? A Plain-English Explanation

An AI SDR is software that does the prospecting work of a sales development rep. What it does, what it cannot do, and where it actually earns its place.

4 min read

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